Case Study: Building a World-Class Team

“Michelle played a pivotal role in transforming our social media operations during her time at Omio. Her strategic approach and introduction of new tools and workflows significantly improved team efficiency, while her leadership and creativity unlocked new potential within the team. The results were clear—our content quality, engagement rates, and overall social media presence were elevated to new heights under her guidance.”
— Catharina Rijstenbil, VP Brand, Omio

From April to September 2024, I served as the Fractional Director of Social Media for Omio, a leading travel tech company. In this consultancy capacity, I spearheaded a strategic overhaul of social media operations, introducing new tools, facilitating comprehensive training, and establishing more efficient workflows. This initiative unlocked untapped creativity and skills within the team, while also driving the development and implementation of a new, robust social media strategy.

This period resulted in significant improvements in team efficiencies, content value and enhanced engagement for Omio’s online presence.

Are you ready to take your social media presence to the next level?

This could be you.

Previous

Case Study: Small Business Social